Why are the page view statistics on ShopiMind different from my Google Analytics statistics?

Does ShopiMind count more page views than Google Analytics? It's normal.

Our automation plans are based on the number of monthly page views measured on your site. There can be a significant difference between the page views detected by ShopiMind and those reported in Google Analytics (GA4).

The main reasons for this difference:

1. Ad blockers

Many users use extensions like uBlock Origin, Adblock, Ghostery, etc.

These blockers often prevent Google Analytics from loading, which results in under-reported page views in GA.

This can represent up to 30% of lost page views depending on your audience.

2. Mobile app WebViews (Facebook, Instagram, etc.)

When a visitor clicks on a link in a mobile app (Facebook, Instagram, Messenger, etc.), the page opens in a built-in browser (WebView).

This browser often blocks cookies and/or the Google Analytics script.

Result: no page views are counted in GA, but ShopiMind detects it (notably via image, pixel, or server call).

3. Loading time too short for Google Analytics

GA only counts a page view when its script has fully loaded.

If the visitor leaves the page quickly, or if the loading is slow (3G, VPN, etc.), the visit is not counted in GA.

4. Refusal of cookies via a consent banner (CMP)

With GDPR, many sites wait for user consent before enabling Google Analytics.

If the visitor doesn't click "Accept", GA is never enabled.

ShopiMind can count these views GDPR-compliantly through anonymous server-side methods or without cookies.

5. Poor integration or missing Google Analytics script on some pages

Some pages on the site (like checkout funnels, custom landing pages, etc.) don't always include the GA script.

If GA is not present on these pages, they are never counted on Google's side.

6. GA4 Filtering, Excluded IPs, or Estimated Traffic

GA4 applies estimation models, sampling, and automatically filters certain traffic considered as "invalid."

You might lose data without even knowing it.

Summary: ShopiMind vs Google Analytics Comparison

1. Adblockers (uBlock, Adblock…)

• ShopiMind: counts page views

• Google Analytics: often blocked

2. WebView from apps (Facebook, Instagram…)

• ShopiMind: counts views

• Google Analytics: often blocked

3. Pages load very quickly (bounce in < 1 sec)

• ShopiMind: view recorded

• Google Analytics: script often not loaded

4. Cookies rejected via RGPD banner

• ShopiMind: measurement possible while respecting RGPD

• Google Analytics: doesn’t trigger without consent

5. Pages without Google Analytics tag

• ShopiMind: independent tracking

• Google Analytics: sees nothing

6. Robots and crawlers

• ShopiMind: excluded automatically

• Google Analytics: some might get through